There are 3 Paper Types for Wedding Stationery
Paper is the foundation for your invitations and as you begin to build your suite you will encounter three different weights.
- Text Stock (24 to 80lb text)
- Most commonly used at work/home, your basic copy/print ‘letterhead‘ paper.
- Stationery uses: envelopes, envelope liners, programs, card/bottle/candy wrappers, personal stationery.
- Cover Stock (80 to 220lb)
- Is typically used for business cards, postcard stock.
- Stationery Uses: invite card, response card, program, gift/favor tags, signage…
- CRANE’S LETTRA® Papers (110 to 220lb cover)
- Used in letterpress printing where the ink is pressed into the paper leaving an impression.
- Stationery uses: business cards, postcards, invitations, response cards, gift/favor tags…
But for the purposes of this post we are going to focus on the text and cover stock paper. Both text and cover stocks have an 80lb weight, which might have you wondering…
What is the difference in these 2 paper types?
It has more to do with how the paper mill produces and packages the paper than the actual weight…
So, What should you be looking for when shopping paper types?
You should be looking for the GSM (grams per square meter). This is a much better gauge of the quality and thickness of a given sheet of paper. For example 80lb text might be 118 gsm while 80lb cover might be 216 gsm. Which is why you will find 500 text sheets vs. 250 cover sheets in a ream of paper.
The thicker/heavier the paper the less it bends, the more grander your suite will be. Both weights also come in a variety of finishes and textures (ex: matte, glossy, metallic, linen, felt… ). Which can also add to the overall look and feel of your stationery.
Printing Style Will Determine Paper Type
How is your stationery being printed? Make sure you know which printing style is being used for your stationery before making any decisions on paper. Check out my post on the 6 Printing Styles.
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